{"id":53257,"date":"2025-02-11T08:44:54","date_gmt":"2025-02-11T07:44:54","guid":{"rendered":"https:\/\/setterwalls.se\/?post_type=events&#038;p=53257"},"modified":"2025-03-07T09:12:50","modified_gmt":"2025-03-07T08:12:50","slug":"pan-nordic-conference-on-environmental-and-ethical-marketing-claims-2025","status":"publish","type":"events","link":"https:\/\/setterwalls.se\/en\/events\/pan-nordic-conference-on-environmental-and-ethical-marketing-claims-2025\/","title":{"rendered":"Pan-Nordic Conference on Environmental and Ethical Marketing Claims 2025"},"content":{"rendered":"    <section class=\"block text bg-white\">\n        <div class=\"container container-sm\">\n            <div class=\"row\">\n                <div class=\"col-12\">\n                    <div class=\"editor-content\">\n                                                <table role=\"presentation\" border=\"0\" width=\"100%\" cellspacing=\"0\" cellpadding=\"0\" align=\"center\">\n<tbody>\n<tr>\n<td class=\"padding_bottom_30\" align=\"left\" valign=\"top\">\n<div id=\"txt_05\" class=\"vx_text\">\n<p><strong>We are pleased to announce the fifth edition of our Pan-Nordic conference on Environmental and Ethical Marketing claims, which will take place in Helsinki, Finland, on 3 April 2025. Join us for an inspirational day of insightful subjects, discussions and networking opportunities where we delve into crucial topics shaping the landscape of environmental and ethical marketing claims.<\/strong><\/p>\n<p>You are warmly invited to join the upcoming seminar marking the fifth edition of our Pan-Nordic conference on Environmental and Ethical Marketing Claims. The event is organised by <a href=\"https:\/\/www.borenius.com\/\" target=\"_blank\" rel=\"noopener\"><strong>Borenius<\/strong><\/a>\u00a0(Finland),\u00a0<a href=\"https:\/\/www.bechbruun.com\/en\" target=\"_blank\" rel=\"noopener\"><strong>Bech-Bruun<\/strong><\/a>\u00a0(Denmark),\u00a0<a href=\"https:\/\/www.kvale.no\/en\/\" target=\"_blank\" rel=\"noopener\"><strong>Kvale<\/strong><\/a>\u00a0(Norway), and\u00a0<strong>Setterwalls<\/strong>\u00a0(Sweden) and will feature presentations and discussions on the latest trends, developments, and strategies in environmental and sustainable marketing and other regulation in the Nordics.<\/p>\n<p><strong>Details<\/strong><\/p>\n<ul>\n<li><strong>When:<\/strong> 3 April 2025<\/li>\n<li><strong>Where: <\/strong>Digital viewing via Demio, or attendance in Finland at Borenius offices (4th floor, Etel\u00e4esplanadi 2, in<span style=\"color: #121828; font-family: inherit; text-align: var(--bs-body-text-align);\"> Helsinki). Registration via link below.<\/span><\/li>\n<li><strong>Sessions:<\/strong> Doors open at 08:45. Scheduled speakers and panel between 09:00 \u2013 15:30, including coffee and lunch. Afterwork between 15:30 &#8211; 17:00. Please note that the event will be held in English. The content of the agenda and time table may change, and guest speakers will be advised as soon as confirmed.<\/li>\n<li><strong>Who:<\/strong> The conference is relevant for CEO\u2019s, marketing and sustainability executives, in-house counsel, professional and industrial bodies, public authorities and legal advisers with an appetite for marketing insight from peers and ready-to-use legal input.<\/li>\n<\/ul>\n<p><strong>Agenda and speakers:<\/strong><\/p>\n<ul>\n<li>Implementing CSRD: Lessons learned and best practices.\u00a0<em>Sami Lundgren, VP Responsibility at UPM-Kymmene Corporation<\/em><\/li>\n<li>Implementation and challenges posed by Regulation on Deforestation-free Products.\u00a0<em>Hanna Lehtinen at Borenius Attorneys Ltd<\/em><\/li>\n<li>Navigating greenwashing risks: Insights from a corporate case.\u00a0<em>Eveliina Huurre, Senior Vice President Sustainability at Finnair Plc<\/em><\/li>\n<li>Navigating the Green Claims Directive: Impacts on Environmental Marketing.\u00a0<em>Hanna Pohjola at Borenius Attorneys Ltd<\/em><\/li>\n<li>Intersection between claims and trademarks.\u00a0<em>Marie Vaale-Hallberg at Kvale Advokatfirma DA<\/em><\/li>\n<li>Green litigation: Trends and Insights. Panel discussion.\u00a0<em>Reetta Loponen,<\/em>\u00a0<em>Vice President Sustainability at Valmet Corporation, Claus Barrett Christiansen, Partner at Bech-Bruun Law Firm P\/S, and Kristiina Liljedahl, Partner at Borenius<\/em><\/li>\n<li>Explosive increase in fines for greenwashing cases in Denmark.\u00a0<em>Claus Barrett Christiansen at Bech-Bruun Law Firm P\/S<\/em><\/li>\n<li>Rules that drive and hinder the green transition.\u00a0<em>Helena Nilsson and Tove Andersson at Setterwalls advokatbyr\u00e5 AB<\/em><\/li>\n<li>Building a green brand in a new era insights and future challenges.\u00a0<em>Eeva Taimisto,\u00a0Director, Sustainability Consulting and Communications at Miltton Ltd<\/em><\/li>\n<li><\/li>\n<\/ul>\n<p><em>Agenda and speakers are subject to change. <\/em><\/p>\n<p>Don\u2019t miss this opportunity to be a part of the dialogue that shapes the future of environmental and ethical marketing claims. Register now by clicking the link below (limited amount of participants on-site). We look forward to seeing you!<\/p>\n<\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":8,"featured_media":53355,"template":"","meta":{"_acf_changed":true,"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":""},"event_city":[],"class_list":["post-53257","events","type-events","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/setterwalls.se\/en\/wp-json\/wp\/v2\/events\/53257","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/setterwalls.se\/en\/wp-json\/wp\/v2\/events"}],"about":[{"href":"https:\/\/setterwalls.se\/en\/wp-json\/wp\/v2\/types\/events"}],"author":[{"embeddable":true,"href":"https:\/\/setterwalls.se\/en\/wp-json\/wp\/v2\/users\/8"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/setterwalls.se\/en\/wp-json\/wp\/v2\/media\/53355"}],"wp:attachment":[{"href":"https:\/\/setterwalls.se\/en\/wp-json\/wp\/v2\/media?parent=53257"}],"wp:term":[{"taxonomy":"event_city","embeddable":true,"href":"https:\/\/setterwalls.se\/en\/wp-json\/wp\/v2\/event_city?post=53257"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}