Setterwalls has advised Efficy SA in connection with the acquisition of the APSIS group

The APSIS group was founded in 2001 and offers a data-driven marketing platform to close to 3,000 customers world-wide.

Efficy SA is one of Europe’s market leading suppliers of CRM systems with an ambition to reach 5 percent of the market shares of the European CRM market by 2024. The acquisition forms another step in this direction and strengthens the group’s position on the Nordic market.